Optimize Your WordPress Website in Minutes

In order to optimize your WordPress website, you need to cache as much as you can for your website to load faster! Caching is the mechanism where the server pre-loads your data onto disk or memory to load your website quicker and faster for your visitors. As you scale and receive higher traffic numbers, caching becomes extremely important to optimize your WordPress!

Optimized VS Unoptimized WordPress

Uncached WordPress Website

Document CompleteFully Loaded
Load TimeFirst ByteStart RenderSpeed IndexRequestsBytes InTimeRequestsBytes In
First View10.071s2.595s6.192s64391032,981 KB11.692s1062,985 KB
Repeat View4.436s1.121s2.893s291012330 KB5.095s12413 KB

Optimized WordPress Website (Cached with W3 Total Cache)

Document CompleteFully Loaded
Load TimeFirst ByteStart RenderSpeed IndexRequestsBytes InTimeRequestsBytes In
First View5.211s0.398s2.992s31141021,651 KB5.823s1031,652 KB
Repeat View3.693s0.136s2.817s28651041 KB5.072s11124 KB

Install WordPress Caching Plugin – W3 Total Cache is the Best

We have worked with all the popular WordPress caching plugins – WP Super Cache, WP Fastest Cache and W3 Total Cache. This does vary from site to site but the majority of the time W3 Total Cache comes out on top and often the plugin we configure for our managed cloud server clients. Optimizing WordPress isn’t the same for every site but W3 Total Cache is a safe bet that will optimize your WordPress website.

WordPress Plugins Menu W3 Total Cache WordPress Plugin
From the WordPress Admin interface:
  • Go to the Plugins page.
  • Click the Add New button at the very top of the Plugins page.
  • Search for W3 Total cache.
  • Click the Install link right below the ‘W3 Total Cache’ plugin name.
  • Click Activate plugin once the installation has been complete.

Configure the WordPress Plugin – General Settings for W3 Total Cache

In this post, we will stick with the general settings because 90% of the time, you wouldn’t need to change anything else to optimize your WordPress website.

Note: Minifiying takes your existing code and compresses it into a smaller object so it’s less data to transfer, and therefore will help load your website faster!

WordPress Performance Menu W3 Total Cache Page Cache W3 Total Cache minify cache settings
  • Go to the Plugins page (or the Performance Tab).
  • Scroll to the W3 Total Cache plugin and click the Settings link below the name.
  • Enable Page Cache – Disk Enhanced
  • Enable Minify in Manual Mode – Disk Enhanced
  • HTML Minifer: Default
  • JS Minifier: Default
  • CSS Minifier: Default
  • Enable Database Cache – Disk
  • Enable Object Cache – Disk
  • Enable Browser Cache
  • If you have a CDN subscription then you can select it from the list, otherwise leave it disabled. (CDN is a content delivery network)
  • If you have Varnish Cache installed then enter the credentials. Typically Varnish cache is not necessary unless you have a lot of images and other static content on a high traffic website/blog.

Additional Steps can be taken to Better Optimize your WordPress Site

You can configure your W3 Total Cache WordPress plugin to use Alternative PHP Cache to optimize your WordPress website.  This can result in better response times for your end users but all depends on your content and your server resources. I will cover this in another post!

Managed Cloud Servers

If you are looking to have an expert take care of all these optimizations, feel free to visit our Managed Cloud Servers page for packages that have all of this management included!

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